Joe White Maltings
The new Joe White Maltings brand mark was designed to reflect the company’s standing as Australia’s premium malt supplier. With a focus on locally grown produce and specialty malt services, the brand refresh brings a distinctly Australian, approachable warmth to the logo and all marketing materials. Covering everything from logo and sub-brand development to brochures, social media, digital marketing, packaging, and a new website, the project created a cohesive visual and verbal language that strengthens JWM’s reputation as a trusted market leader, both locally, and internationally.