Parklane IT
Designed primarily for digital use, the new Park Lane logo identity is sophisticated, colourful, and dynamic. Clean, stylised letterforms have been paired with a deconstructed icon device that was born from geometric shapes – organised to loosely reference the letter P. The icon device plays with form via the use of gradient blends in an attempt to create further attention and help propel Parklane IT as an industry leader at the top of their game.
